| SEA POWER'S total circulation is currently 70,703
Members of the Navy League of the United States (NLUS), which includes
civilians in the defense industry, make up 65,430 of the circulation.
SEA POWER also reaches targeted senior officials in the government and
military who have direct responsibility for U.S. naval procurement decisions.
No other U.S. naval publication provides the advertiser with the assurance
of a BPA audit statement.
SEA POWER'S audited circulation guarantees advertisers that the magazine
will reach their target audience, ensuring that advertising dollars are
spent wisely.
* 80% of SEA POWER'S readers refer to the Almanac of SEAPOWER Every Month!
* 84% of the readers who buy/specify products recalled seeing or reading
advertised products
* 80% of the military/government readers are involved in advising, recommending,
specifying or approving the purchase of weapons.
* 85% of our readers feel SEA POWER is must reading and relevant to their
professional needs.
* 86% say feature articles, interviews and columns are interesting and
provide reliable information.
* SEA POWER has an average of 5 readers per copy comprising a potential
audience of 295,420
* The average respondent works at a location that employs 231.5 people.
* The average respondent spends 22.3 minutes reading an issue of SEA
POWER. |
